In this episode of In With the New, Avril Tomlin-Hood interviews Martin Mayorga, founder of Mayorga Coffee. Martin shares his company’s approach to partnering with farmers to build economic prosperity and a sustainable future for their communities.
23 minutes | Apr. 30, 2025
In this episode of In With the New, Avril Tomlin-Hood interviews Martin Mayorga, founder of Mayorga Coffee. Martin shares the company’s innovative approach to supporting ethical and sustainable business practices in the coffee industry.
Martin is actively working to ensure farmers receive a fair price for their coffee beans, while consumers receive a high quality coffee at a reasonable price. Martin explains that the typical coffee supply chain tends to be complicated, and how Mayorga Coffee has tried to make the supply chain more streamlined by having fewer intermediaries. Mayorga Coffee has also prioritized community building, to ensure consumers are aware not only of how the coffee is grown, but of the direct relationship the company has with the farmers that grow the beans.
Discover more about Mayorga Coffee and how the co-op model is helping farmers gain economic prosperity and stability.
02:51 Typical Coffee Supply Chain
04:32 Direct Trade Relationships
07:11 Challenges in Consumer Education
17:19 Co-op Model Benefits
19:17 Empowering Farmers through Co-ops
In this episode of In With the New, Avril Tomlin-Hood interviews climate entrepreneur Josh Dorfman, CEO of Supercool where they discuss Josh’s work in the evolution of climate tech.
In this episode of In With the New, host Avril interviews Gus Klemos, founder and CEO of Unbun Foods. Gus shares his journey to creating Unbun Foods' a food revolution, specializing in grain-free, gluten-free bakery products.
In this episode of In With the New, Avril Tomlin-Hood interviews Martin Mayorga, founder of Mayorga Coffee. Martin shares his company’s approach to partnering with farmers to build economic prosperity and a sustainable future for their communities.
In this episode of In With the New, Avril Tomlin-Hood interviews Tanya Olsen, founder of Pacific Gold Beverage Corp. where they discuss Tanya’s journey in launching Gold Soda and Gold Spritz.
In this episode of In With the New, Avril Tomlin-Hood speaks with Natasha Vandenhurk, CEO and Co-founder of Three Farmers Foods, about their commitment to producing sustainably farmed, healthy and wholesome foods.
In this episode of the In With the New, Avril Tomlin-Hood speaks with Kevin Martin, Co-founder and CEO of unspun, about unspun’s mission to reduce global fashion industry carbon emissions.