The 2025 CPG Advertiser’s Guide to Sustainable Media Buying
Learn how decarbonized media buying can maximize ROI and minimize waste to grow your business and contribute to a greener planet.
Get the scoop on how going green with your campaigns isn’t just good for the planet — it’s a game-changer for your bottom line.
Marketing Director, Nature’s Path Foods“We partnered with boa because we felt there was a strong alignment with our values in addition to having an excellent reputation for driving brand growth. The boa team delivered outstanding results, we highly recommend boa as a business and media partner.”
Find out how much cash is slipping through the cracks due to inefficient targeting and delivery – and how to turn those losses into wins.
We break down the biggest culprits in digital ad waste – from energy-hungry servers to pointless impressions – and how they affect your brand’s green goals.
Actionable, easy-to-implement tips to cut waste and make your media buys work harder.
Get the inside scoop on the newest ad tech innovations that help you hit your targets while being eco-friendly and effective.
Get the tools to make your advertising more efficient and impactful – all while doing good for the planet.